Prof. Alison Black

Alison Black is Professor of User-centred Design and Director of the University’s Centre for Information Design Research which focuses on the challenges of presenting complex information for people to understand and use to support their decisions and actions. A cognitive psychologist by training, Alison has worked in the design industry and design research for over 30 years, applying her focus on user experience across many domains, including health communication.


Black, A. (2017). 'Icons as carriers of information'. In A. Black, L. Luna, O. Lund & S. Walker (eds.), Information Design: Research and Practice, London: Routledge, pp.315–329.

Black, A., Luna, P., Lund, O. & Walker, S. (2017). Information Design: Research and Practice. London: Routledge.

Black, A. & Stanbridge, K. L. (2012). 'Documents as "critical incidents" in organization to consumer communications'. Visible Language 46 (3): 246-281.

Black, A. & Rayner, M. (1991). Just Read the Label: Understanding Nutrition Information in Numeric, Verbal and Graphic Formats. London: HMSO.

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This activity has received funding from EIT Food, the innovation community on Food of the European Institute of Innovation and Technology (EIT), a body of the EU, under the Horizon 2020, the EU Framework Programme for Research and Innovation.